Hackathons to crowdsource ideas

Gain fresh perspectives through hackathons

Published on the 13th of February 2024. 2 min read.

 

Hackathons to generate new ideas

Hackathons are a solid way to collect valuable ideas and problem-solving proposals.

If your goal is to collect and screen new, fresh, and bright ideas for any kind of problem your company or entity needs to solve then this is the listicle for you.

And if you’re curious about how hackathons are organised, what’s the event planning, and what are the main steps and milestones we suggest you also read this article.

 
 

Let's nerd out on each one for a bit.

1. Outsource company problems

One of the many benefits of hosting or sponsoring a hackathon is the opportunity to crowdsource solutions. Businesses can present their challenges to a diverse group of hackathon teams who will then use their background, skills and experiences to propose innovative solutions. This not only provides your company, entity, or institution with a range of potential solutions to explore but also offers a fresh perspective on the problem itself, which brings us to the next point.

2. Find fresh perspectives on existing problems

Hackathons bring together individuals and start-ups from various backgrounds, each with a unique way of thinking and problem-solving approach. This diversity is crucial for innovation purposes. When these different minds focus on your business challenges, they can generate insights that your internal team might have missed and propose solutions that you hadn't considered. This fresh perspective can be the key to tackling long-standing issues and discovering new opportunities for growth and improvement.

People generating ideas at a table

3. Achieve cost-effective innovation

Leveraging external talent through hackathons is a cost-effective way to drive innovation. The typical expenses associated with a hackathon such as the fee for the hackathon platform, graphic material, prizes, etc. are often much less than what a business would spend on research and development internally. Plus, the solutions generated during a hackathon are often prototypes, allowing businesses to explore their feasibility before investing significant resources. By sponsoring a hackathon and proposing a challenge, businesses can get access to hundreds of man-days of effort to prototype novel solutions to problems.

4. Solve problems quickly

The time-bound nature of hackathons generates a sense of urgency that accelerates problem-solving. Over a weekend, hackathon teams must collaborate, brainstorm, and prototype a solution. This fast-paced environment stimulates rapid decision-making and quick pivoting, which can lead to the development of impressive solutions in a short timeframe. For businesses, this means gaining access to a range of potential solutions much faster than traditional methods of innovation.

5. Leverage diversity

One of the primary reasons hackathons are such powerful innovation engines is the diversity of the teams they attract, especially in an online hackathon with global participation. Hackers come from various fields and backgrounds, bringing the most diverse wealth of experience and a broad range of skills to the table. This diversity lifts creativity and facilitates out-of-the-box thinking, both critical ingredients in the recipe for new and fresh ideas. When these minds collaborate, they can explore different angles, challenge assumptions, and work synergistically to generate innovative solutions.

6. Conclusion

In conclusion, hackathons offer a unique and powerful platform for crowdsourcing innovation. They provide fresh perspectives on existing problems, promote cost-effective and rapid problem-solving, and leverage the power of diversity. As businesses continue to seek new ways to innovate, hackathons are proving to be an effective tool to generate fresh ideas and solutions.

Let’s talk if you're interested in leveraging the power of hackathons to drive innovation in your business.

 
Michele Erba | Hackathon Coordinator | Pristine Agency

Michele has 12+ years of experience as a Senior Project Manager with a background in Economics.

Self-starter professional. Comfortable in moving across multidisciplinary and fast-paced environments. Continuously learning and expanding a technical mindset, focusing on problem-solving, design thinking, and a B2B client-centric approach.

Measuring across multidisciplinary fields such as physical and online event management, customer relationships, strategy/business development, digital marketing, brand promotion, and SEO.

He’s also a LinkedIn Certified Marketing Insider.

https://www.linkedin.com/in/erbamichele/
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